{"id":5324,"date":"2021-09-15T17:35:26","date_gmt":"2021-09-15T15:35:26","guid":{"rendered":"https:\/\/www.makemoneyorganization.com\/?p=5324"},"modified":"2023-12-06T10:32:01","modified_gmt":"2023-12-06T09:32:01","slug":"la-cartographie-de-la-zone-laccelerateur-de-ventes-immobilieres","status":"publish","type":"post","link":"https:\/\/www.makemoneyorganization.com\/fr\/la-cartographie-de-la-zone-laccelerateur-de-ventes-immobilieres\/","title":{"rendered":"La cartographie de la zone: l’acc\u00e9l\u00e9rateur de ventes immobili\u00e8res"},"content":{"rendered":"\n

Pas de cartographie, pas de chiffre d’affaires !<\/strong><\/h2>\n\n\n\n

Vous vous \u00eates certainement demand\u00e9 \u00e0 plusieurs reprises ce que signifie effectuer une cartographie immobili\u00e8re.<\/p>\n\n\n\n

La cartographie <\/strong>est une m\u00e9thode, une op\u00e9ration tr\u00e8s concr\u00e8te<\/strong> et cruciale<\/strong>, qui est en m\u00eame temps d\u00e9licate et demande beaucoup de temps et de patience, \u00e0 d\u00e9faut de quoi vous n’arriverez \u00e0 rien. Il vous permet non seulement de rechercher des biens vendables, mais aussi de regrouper toutes les actions fondamentales qui vous permettent d’identifier les biens, de trouver des contacts et de les transformer en clients potentiels, en clients rentables.<\/strong><\/p>\n\n\n\n

Pour vous, en tant qu’agent immobilier, vos t\u00e2ches et comp\u00e9tences consistent \u00e0 rechercher des biens, \u00e0 trouver le vendeur motiv\u00e9 et \u00e0 obtenir une proposition. Pour maintenir ce rythme, vous savez sans doute que la premi\u00e8re activit\u00e9 essentielle est d’augmenter le flux de clients. Par cons\u00e9quent, vous devez vous concentrer <\/strong>sur un aspect important, la premi\u00e8re phase, <\/strong>et sans laquelle une transaction ne peut \u00eatre conclue: la recherche de biens immobiliers de mani\u00e8re d\u00e9taill\u00e9e, c’est-\u00e0-dire “la cartographie <\/strong>“.<\/p>\n\n\n\n

Sans clients, sans biens immobiliers, il est impossible de r\u00e9aliser des op\u00e9rations, et donc de r\u00e9aliser un chiffre d’affaires.<\/strong><\/em><\/p>\n\n\n\n

Il est temps de passer \u00e0 l’action! \u00cates-vous pr\u00eat \u00e0 acc\u00e9l\u00e9rer le rythme de votre prospection, en visant des r\u00e9sultats et en vous concentrant sur la premi\u00e8re phase de votre travail?<\/p>\n\n\n\n

Les ingr\u00e9dients d’une cartographie efficace<\/strong>!<\/h2>\n\n\n\n

J’ai remarqu\u00e9, en parlant avec de nombreux agents immobiliers, que ces derniers trouvent souvent tr\u00e8s difficile de conna\u00eetre leur r\u00e9gion, alors que c’est une comp\u00e9tence n\u00e9cessaire<\/strong> qui rend le travail encore plus productif.<\/p>\n\n\n\n

Voyons quels sont les ingr\u00e9dients n\u00e9cessaires pour une cartographie r\u00e9ussie.<\/strong><\/p>\n\n\n\n

Il est essentiel d’identifier les diff\u00e9rentes phases d’une mani\u00e8re strat\u00e9gique, \u00e9tape par \u00e9tape :<\/p>\n\n\n\n

  1. Organisez<\/strong> votre travail de mani\u00e8re structur\u00e9;<\/li>
  2. Cr\u00e9ez <\/strong>un fichier ou une feuille dans laquelle sont trait\u00e9es les donn\u00e9es: type de biens, contacts, superficie, prix, date;<\/li>
  3. Fixez un nombre limit\u00e9 de contacts<\/strong> \u00e0 effectuer chaque jour; <\/li>
  4. Commencez \u00e0 avoir le contr\u00f4le<\/strong> total <\/strong>de la zone, en choisissant dans quelle ville ou quel district op\u00e9rer, quelles sont les zones qui ont un r\u00e9el potentiel;<\/li>
  5. D\u00e9finissez les caract\u00e9ristiques de chaque zone, en les divisant en micro-zones<\/strong>: (par exemple, la pr\u00e9valence de certains types de maisons, d’appartements, de villas, de copropri\u00e9t\u00e9s, d’entrep\u00f4ts, de services, de transports);<\/li>
  6. Identifiez les endroits o\u00f9 le plus de biens ont \u00e9t\u00e9 vendus<\/strong>, \u00e9tudiez les statistiques;<\/li>
  7. D\u00e9couvrez o\u00f9 le prix<\/strong> du bien est le plus bas;<\/li>
  8. Identifiez les endroits o\u00f9 il y a moins de concurrence<\/strong>, autrement dit, plus susceptibles de se vendre;<\/li>
  9. S\u00e9lectionnez une zone o\u00f9 il y a plus de services<\/strong>: universit\u00e9s, supermarch\u00e9s, \u00e9coles, h\u00f4pitaux, services publics;<\/li>
  10. Cr\u00e9er un \u00e9cosyst\u00e8me de vendeurs\/acheteurs<\/strong> en identifiant diff\u00e9rents types de cibles, par exemple ceux qui sont plus ou moins motiv\u00e9s pour vendre, ceux qui ont plus ou moins de possibilit\u00e9s financi\u00e8res, ceux qui sont plus susceptibles d’acheter;<\/li><\/ol>\n\n\n\n

    Essayez d’introduire ces ingr\u00e9dients dans votre processus de cartographie et vous verrez que votre liste de mandats aura une toute nouvelle saveur!<\/p>\n\n\n\n

    “La rigueur et la pr\u00e9cision caract\u00e9risent tous les gens qui r\u00e9ussissent.” <\/em><\/strong>(Elbert Green Hubbard)<\/p>\n\n\n\n

    Vous souhaitez approfondir ce sujet?<\/p>\n\n\n\n

    Nos coachs en parleront lors de notre prochain evenement “I Maesti dell’Immobiliare” !<\/p>\n\n\n\n

    \n
    Participez au<\/strong> Maestri dell’Immobiliare 2024 !<\/strong><\/a><\/div>\n<\/div>\n\n\n\n

    <\/p>\n","protected":false},"excerpt":{"rendered":"

    Pas de cartographie, pas de chiffre d’affaires ! Vous vous \u00eates certainement demand\u00e9 \u00e0 plusieurs reprises ce que signifie effectuer une cartographie immobili\u00e8re. La cartographie est une m\u00e9thode, une op\u00e9ration tr\u00e8s concr\u00e8te et cruciale, qui est en m\u00eame temps d\u00e9licate et demande beaucoup de temps et de patience, \u00e0 d\u00e9faut de quoi vous n’arriverez \u00e0 […]<\/p>\n","protected":false},"author":134,"featured_media":5328,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","inline_featured_image":false},"categories":[124,126],"tags":[],"acf":[],"yoast_head":"\nLa cartographie de la zone: l'acc\u00e9l\u00e9rateur de ventes immobili\u00e8res | MMO S.p.A.<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.makemoneyorganization.com\/fr\/la-cartographie-de-la-zone-laccelerateur-de-ventes-immobilieres\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"La cartographie de la zone: l'acc\u00e9l\u00e9rateur de ventes immobili\u00e8res | MMO S.p.A.\" \/>\n<meta property=\"og:description\" content=\"Pas de cartographie, pas de chiffre d’affaires ! 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